Employees of Success Academy, New York City's largest charter school network, have been instructed to tell parents an upcoming rally organized by a well-funded charter advocacy group is "not political," according to a document obtained by POLITICO New York.
The five-page document was sent by Success' "advocacy team" and is billed as "messaging assistance" intended to help staff convince families of Success students to attend the Sept. 30 pro-charter rally and march across the Brooklyn Bridge organized by Families for Excellent Schools.
Success administrators are also strongly encouraging parents to attend the rally and march even if it presents hardships for them in terms of arranging for child care or taking time off from their jobs.
"This is not a political event," employees are being asked to tell parents who may be hesitant about participating in a rally with political implications. "This is an event in support of your scholar, our school, and the right for families to have access to equal schools."
But when parents ask the purpose of the rally, staffers should respond, "we are rallying to call on Mayor de Blasio and the rest of our city's leaders to end this system of inequality," according to the document.
The flyer begins with a plea to staffers, in bright red font: "Please do not pass this FAQ out to parents.". . .